Elevating Tennis Fandom with Dynamic Tech
Project summary
Avatar needed to promote ESPN’s tennis tournaments and showcase ad placement opportunities. Collaborating with Avatar and ESPN, Zarego developed an animated parallax landing page that captured the excitement of tennis, offering a visually engaging solution that met their promotional needs. We handled project management and development to ensure everything ran smoothly.
The Challenge: Capturing Advertisers’ Attention
The creative objective was to design a tennis-themed landing page that not only promoted upcoming tournaments but also attracted brands and advertisers by showcasing targeted ad placement opportunities. It required a thoughtful balance between visually engaging elements that captured the essence of the sport and a functional layout that appealed to businesses seeking impactful ad spaces.
A Parallax Page with a Dynamic Tennis Feel
Zarego created an animated parallax landing page that captured the energy of tennis. With tennis-inspired visuals and smooth animations, the page effectively showcased event details while offering clear ad placement options. Built for high performance, it ensured a fluid experience across all devices.
“Creating the parallax effects for ESPN Tenis was about reflecting the energy of the sport in a simple, engaging way. The goal was to make the page visually dynamic while keeping it functional, and seeing it come together was a rewarding experience.”
Results
The ESPN Tenis landing page successfully launched, delivering a visually striking experience that resonated with viewers and advertisers alike.
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